AI for Social Media
Response Management

    • 68 learners

      Enrolled

    • Level 1

      Basic (Beginner)

    • Self-paced

      Course duration

    • 1 Ebook

      Free of charge
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    Course overview
    This course equips learners with practical skills to use AI as a drafting assistant for managing social media interactions faster, more consistently, and in compliance with regulatory standards.

    Participants will learn how to classify incoming comments, apply the CO-STAR prompting framework, generate on-brand responses, and handle sensitive cases such as complaints, health-related inquiries, adverse events, and legal escalation. By the end of this course, learners will be able to integrate AI into daily social media response workflows while maintaining human review, data privacy, and regulatory compliance.
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    What We Offer

    What's included in this online course?

    A step-by-step guide

    Learn how to manage social media comments through a structured workflow, from triage and AI-assisted drafting to review and escalation.

    Study at your own pace

    Access the course anytime and learn gradually through practical examples based on real social media response scenarios.

    Unique learning experience

    Practice using the CO-STAR framework to create and refine AI prompts for FAQs, complaints, product inquiries, and sensitive cases.
    What you'll be able to do
      Classify social media comments based on category, priority, and handling path
      Use the CO-STAR framework to create clear and structured AI prompts
      Generate on-brand draft responses for FAQs, product inquiries, and customer appreciation
      Respond to complaints with empathy while following the correct escalation process
      Identify adverse event comments and trigger mandatory escalation to Pharmacovigilance
      Apply data privacy principles when using AI for customer interaction management
    Certification included
    Complete this course to strengthen your AI literacy in social media response management. You will learn how to use AI responsibly as a drafting assistant while ensuring every response remains accurate, compliant, and reviewed by humans before publication.

    This certificate shows that you understand how to apply AI tools for customer interaction workflows, comment triage, prompt-based response drafting, and regulated escalation handling.

    Meet the People Behind AI Literacy

    AI Literacy is developed through the collaboration of cross-functional contributors who support the planning, content development, technical implementation, and learning experience of the program. Together, the team helps bring practical AI knowledge, real-world use cases, and responsible AI guidance to employees across the organization.

    Edwin Simjaya

    Head of AI and Software Center

    Tamaria Artpinkan

    Product Innovation Lead

    Selvianingrum

    AI Engineer

    Reyhan Phillies W.

    Project Manager

    Pradipa Arya Nugraha

    UI/UX Designer

    Runi Dwi Jiasta

    Project Manager

    Bernadus Ignasio

    AI Engineer

    Mary Priscilla

    AI Engineer

    Renata Rusli

    UI/UX Designer

    Alfredo Anthony S.

    UI/UX Designer

    Shalomita Sharon P.

    UI/UX Designer

    Terence Lee

    UI/UX Designer